Many idea discussions took place to decide and solidify our product and design, and many steps were taking to lead us up to the position we are currently in. Originally, we were dwelling on popular high demand product ideas such as jewellery holders and coasters. However, our ideas had no incentive and meaning to them. 

Our idea for POW was born after we attended a 'Self defence' workshop at our school. 

After having this class one Saturday, we realized how few self protection techniques we knew and how the defence moves we learnt were not easy to perform for young inexperienced girls, as classes are often run by men, much stronger than ourselves, who seem 'big' and 'strong', therefore making one believe they may not be capable of the techniques and skills being taught..  

We therefore decided that we wanted to spread accessible tips and tricks to young women like ourselves as part of our young enterprise project. 

In our meetings we discussed creating a product that would help other girls learn self defence, and decided a website would be the best way to achieve this. We decided on our logo and company name at this stage.

However, we still needed a product to sell. 

This is how we came to set up a company that could give young girls information that is easy and understandable, as well as being educational and helpful to teenagers wanting to protect themselves.